Course Details

NMIMS Solved Project MBA Marketing Management - Unique

Course Desscription

MBA Project Marketing Management

For June Cycle 2024

EVALUATION CRITERIA OF PROJECT

The project report will be evaluated on the following criteria.

1 Clarity of objectives scope and coverage 10

2 Study methodology for data collection 20

3 Analysis of data, tools and techniques 15

4 Understanding of the subject and conceptualization of the Key areas. 10

5 Innovative techniques/approach to problem scheme 15

6 Conclusions drawn 10

7 Recommendations, usefulness implementation scheme 10

8 Linking of recommendations to the objectives 5

9 Bibliography 5

TOTAL Marks : 100

 

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